Amit Cohen

Overview

Based in Tel Aviv. I lead content and SEO at Trellis Bio. Grew organic traffic from 195k to 1631k monthly visits. I mentor students through university programmes.

Slower in the last week of each quarter

Experience

1. CMO

   May 2024 - Present
   Trellis Bio · 2 yr 5 mo · Full-time · Tel Aviv, Israel
   • Wrote the analytics service that now handles 17 million requests a day.
   • Reduced cloud spend on growth by 19% in two quarters.
2. Content Marketing Lead

   Jul 2020 - May 2024
   Oracle · 3 yr 10 mo · Full-time · Tel Aviv, Israel
   • Built a library of 282 articles that still drives sign-ups.
3. Marketing Associate

   Feb 2017 - Jul 2020
   Boston Consulting Group · 3 yr 5 mo · Full-time · Tel Aviv, Israel
   • Built a library of 209 articles that still drives sign-ups.
   • Launched 8 campaigns, 3 of them in new markets.
4. Marketing Director

   Feb 2015 - Feb 2017
   Visa · 2 yr · Full-time · Tel Aviv, Israel
   • Grew organic traffic from 103k to 1179k monthly visits.
   • Launched 19 campaigns, 4 of them in new markets.
5. Senior Brand Manager

   May 2011 - Feb 2015
   Careem · 3 yr 9 mo · Full-time · Tel Aviv, Israel
   • Rebuilt the content reporting so every rupee and dollar of spend is traceable.
   • Built a library of 735 articles that still drives sign-ups.

Projects

No references yet.

Education

1. Hebrew University of Jerusalem

   BSc, Psychology
   1999 - 2003