Edwin Menezes
SData Analyst at Greystone Group · Marketing analytics · R, attribution
- Greystone Group
- Bengaluru, India · IST (UTC+5:30)
- 1+ years experience
- NID Ahmedabad
- English, Hindi, Kannada
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Overview
1 years in data science and analytics, the last 1 at Greystone Group, where I work on the marketing science team. Built the marketing science models now used in 8 product decisions a quarter. Marathoner (12 so far).
Good reasons to reach out
- Working sessions on attribution
- Speaking or podcast invitations
- Second opinions on Looker decisions
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- Data broker offers
- SEO and link-building offers
Skills
Lookermarketing mix modellingRattribution
Experience
- Data AnalystFeb 2026 - PresentGreystone Group · 8 mo · Full-time · Bengaluru, India
- Replaced 84 hand-built dashboards with one metrics layer people trust.
- Taught SQL to 113 non-analysts.
- Wrote the metric definitions the leadership team reviews every week.
References
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Education
- NID AhmedabadB.Des, Computer Science2021 - 2025
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