Lucas Lloyd

S

Senior Brand Manager at Google · brand strategy, storytelling

Google
London, UK · GMT (UTC+0)
10+ years experience
University of Edinburgh
English, Mandarin
Messaging unavailable

Overview

Currently at Google, where I work on brand. Launched 19 campaigns, 6 of them in new markets. Before that: Sky and Microsoft. Most at home with storytelling and developer relations. Big believer in written communication.

Good reasons to reach out
  • People who want to build this with me
  • Thoughtful intros to people in my field
  • Working sessions on storytelling
  • Questions about brand
Please don't message about
  • Generic networking requests
  • Courses and coaching offers
  • Agency or outsourcing pitches

Best reached early in the week

Skills
consumer insightcampaignsagency managementbrand strategystorytellingdeveloper relations
Co-founderLooking for a co-founder
closes in 3 months

Need an ML-focused co-founder: invoice financing in Africa

The idea
Need an ML-focused co-founder: invoice financing in Africa
Stage
Idea
I bring
13 years in brand
Looking for
Product-minded engineer
Commitment
Full-time now
Location
London or remote

I bring 10 years of brand (currently Google). Ideally you've built ML systems in production. Pre-product, some customer interviews done.

London, UKconsumer insightdeveloper relationsstorytelling

Experience

  1. Senior Brand Manager
    Sep 2023 - Present
    Google · 3 yr 1 mo · Full-time · London, UK
    • Rebuilt the brand reporting so every rupee and dollar of spend is traceable.
    • Launched 7 campaigns, 3 of them in new markets.
    • Hired and trained a brand team of 11.
  2. Marketing Associate
    Feb 2020 - Sep 2023
    Sky · 3 yr 7 mo · Contract · London, UK
    • Launched 4 campaigns, 5 of them in new markets.
  3. Marketing Associate
    Jul 2017 - Feb 2020
    Microsoft · 2 yr 7 mo · Full-time · London, UK
    • Launched 7 campaigns, 6 of them in new markets.
  4. Marketing Associate
    Aug 2016 - May 2017
    Standard Chartered · 9 mo · Full-time · London, UK
    • Launched 11 campaigns, 5 of them in new markets.

Projects

Open-source developer relations toolkit
2024

A small library for brand that 198 developers star on GitHub.

References

No references yet.

Education

  1. University of Edinburgh
    MA, Psychology
    2019 - 2021
  2. UCL
    BSc, Psychology
    2013 - 2016

Details

Compensation expectations
What they are targeting for their next role.
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