Nicole Ford
SStudent at NYU · creative testing, paid social
- Coinbase
- Nashville, TN · CT (UTC-6)
- 1+ years experience
- NYU
- English
Messaging unavailable
Overview
BA student who got hooked on brand strategy in first year. Recently built a VS Code extension with 1644 installs. Interned at Coinbase last summer. Comfortable with creative testing and attribution. Chess on lunch breaks.
Good reasons to reach out
- Speaking or podcast invitations
- Thoughtful intros to people in my field
- Second opinions on paid social decisions
Please don't message about
- Courses and coaching offers
- Generic networking requests
Answers in batches on Fridays
Skills
paid socialattributionCAC/LTVcreative testingGoogle Ads
Experience
- Marketing InternJun 2025 - Aug 2025Coinbase · 2 mo · Internship · Nashville, TN
- Cut blended CAC by 27% while doubling spend.
- Launched 12 campaigns, 5 of them in new markets.
- Ran 868 creative tests a year across paid social.
Projects
Side project: a budgeting app
2024Built with paid social and creative testing. 1233 people used it last year.
Performance marketing benchmark
2022Reproducible benchmarks comparing attribution and creative testing on real workloads.
References
No references yet.
Education
- NYUBA, Communications2023 - 2027
Details
Compensation expectations
What they are targeting for their next role.
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Direct contact details
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