Omar Qasim

Sample

Growth Marketing Manager at SABIC · Lifecycle marketing · segmentation, CRM

SABIC
Riyadh, Saudi Arabia · AST (UTC+3)
7+ years experience
INSEAD Abu Dhabi
English, Arabic, German
Messaging unavailable

Overview

Growth Marketing Manager at SABIC, focused on lifecycle marketing. Launched 7 campaigns, 4 of them in new markets. Before that: Fawry and Teva. Open-source contributor on weekends.

Good reasons to reach out
  • Speaking or podcast invitations
  • Working sessions on CRM
  • Questions about lifecycle marketing
Please don't message about
  • Agency or outsourcing pitches
  • Offshore staffing offers
  • Paid follower schemes

Replies on weekends

Skills
CRMBrazesegmentationemail

Experience

  1. Growth Marketing Manager
    Oct 2024 - Present
    SABIC · 2 yr · Contract · Riyadh, Saudi Arabia
    • Hired and trained a lifecycle team of 10.
    • Rebuilt the lifecycle reporting so every rupee and dollar of spend is traceable.
    • Lifted 90-day retention 7 points with lifecycle programs.
  2. Marketing Associate
    Jun 2023 - Sep 2024
    Fawry · 1 yr 3 mo · Full-time · Riyadh, Saudi Arabia
    • Lifted 90-day retention 11 points with lifecycle programs.
  3. Marketing Associate
    Dec 2021 - Jun 2023
    Teva · 1 yr 6 mo · Full-time · Riyadh, Saudi Arabia
    • Launched 20 campaigns, 3 of them in new markets.
    • Lifted 90-day retention 5 points with lifecycle programs.
  4. Marketing Associate
    Aug 2020 - Dec 2021
    Qatar Airways · 1 yr 4 mo · Full-time · Riyadh, Saudi Arabia
    • Lifted 90-day retention 5 points with lifecycle programs.
  5. Marketing Associate
    Oct 2019 - Aug 2020
    Mobileye · 10 mo · Full-time · Riyadh, Saudi Arabia
    • Launched 7 campaigns, 5 of them in new markets.
    • Lifted 90-day retention 10 points with lifecycle programs.

References

No references yet.

Education

  1. INSEAD Abu Dhabi
    MBA, Business Administration
    2021 - 2023
  2. American University of Beirut
    BE, Psychology
    2014 - 2018

Details

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