Rob Pritchard

S

Group Product Manager at BP · Creator tools · mobile, content

BP
Oxford, UK · GMT (UTC+0)
13+ years experience
Saïd Business School
English
Messaging unavailable

Overview

Currently at BP, where I lead creator tools with a team of 7. Took creator activation from 33% to 56% in three quarters. Before that: Upland Financial and Amazon. Most at home with community and monetisation. Learning to draw.

Good reasons to reach out
  • Thoughtful intros to people in my field
  • Questions about creator tools
  • Second opinions on content decisions
Please don't message about
  • SEO and link-building offers
  • Agency or outsourcing pitches
  • Offshore staffing offers

Replies on weekends

Skills
contentSQLcreator economymobilecommunitymonetisation

Experience

  1. Group Product Manager
    Nov 2023 - Present
    BP · 2 yr 11 mo · Full-time · Oxford, UK
    • Grew creator revenue from $3 million to $41 million ARR.
    • Cut time-to-first-value for new creator customers from 19 days to 2.
  2. Product Manager
    Oct 2020 - Nov 2023
    Upland Financial · 3 yr 1 mo · Full-time · Oxford, UK
    • Killed 5 features nobody used and shipped the 2 that customers asked for.
    • Took creator activation from 29% to 43% in three quarters.
  3. Senior Product Manager
    Dec 2017 - Oct 2020
    Amazon · 2 yr 10 mo · Full-time · Oxford, UK
    • Took creator activation from 19% to 39% in three quarters.
  4. Product Manager
    Jan 2015 - Dec 2017
    Deloitte · 2 yr 11 mo · Full-time · Oxford, UK
    • Grew creator revenue from $7 million to $45 million ARR.
  5. Associate Product Manager
    Oct 2013 - Jan 2015
    Bank of Ireland · 1 yr 3 mo · Full-time · Oxford, UK
    • Took creator activation from 19% to 41% in three quarters.

Projects

Side project: a habit tracker
2026

Built with monetisation and mobile. 1699 people used it last year.

References

No references yet.

Education

  1. Saïd Business School
    MBA, Business Administration
    2016 - 2018
  2. UCL
    BSc, Design
    2009 - 2012

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