William Murphy

Head of Data at Plume AI · econometrics, optimisation

Plume AI

Melbourne, Australia · AEST (UTC+10)

9+ years experience

University of Melbourne

English

Messaging unavailable

Overview

Head of Data at Plume AI, focused on pricing. Built the pricing models now used in 9 product decisions a quarter. Before that: Lazada and TSMC. Coffee nerd.

Good reasons to reach out

Questions about pricing

Please don't message about

Generic networking requests
Data broker offers

Prefers short, specific messages

Skills

econometricsoptimisationSQLcausal inference

Experience

Head of Data
Jun 2025 - Present
Plume AI · 1 yr 4 mo · Full-time · Melbourne, Australia
- Built the pricing models now used in 6 product decisions a quarter.
- Taught SQL to 126 non-analysts.
- Replaced 22 hand-built dashboards with one metrics layer people trust.
Data Analyst
Sep 2023 - Jun 2025
Lazada · 1 yr 9 mo · Full-time · Melbourne, Australia
- Replaced 51 hand-built dashboards with one metrics layer people trust.
Staff Data Scientist
Oct 2020 - Sep 2023
TSMC · 2 yr 11 mo · Full-time · Melbourne, Australia
- Wrote the metric definitions the leadership team reviews every week.
- Built the pricing models now used in 4 product decisions a quarter.
Director of Data Science
May 2019 - Oct 2020
Microsoft · 1 yr 5 mo · Full-time · Melbourne, Australia
- Wrote the metric definitions the leadership team reviews every week.
- Built the pricing models now used in 4 product decisions a quarter.
Staff Data Scientist
Jul 2017 - May 2019
Ayala Corporation · 1 yr 10 mo · Full-time · Melbourne, Australia
- Wrote the metric definitions the leadership team reviews every week.

Projects

Write-up: pricing in practice

2024

A long-form guide to pricing for people starting out.

References

No references yet.

Education

University of Melbourne
BSc, Statistics
2000 - 2004

Details

Compensation expectations

What they are targeting for their next role.

Visible to connections

Direct contact details

Direct email and a scheduling link.