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Pitch freelance work · CMOs

How to pitch your freelance work to a CMO

A freelance pitch shows a potential client one problem you can take off their plate and the work that proves you can. With a CMO, 15 minutes of their time is worth about $20.05 at the U.S. median.

This ask: a considered reply
$20.05

15 minutes of a CMO's time at the U.S. median.

Early career (25th percentile)
$14.79
Median
$20.05
Senior (75th percentile)
$26.01

BLS OEWS, May 2025, Marketing Managers. Pay breakdown

The full written guide for this page is being prepared. The figures above are live, from public pay data and Introworth's own pricing.

What this ask is worth to them

Their payA year15 minutes of their timeFair price per message
Early career (25th percentile)$123,020$14.79$20
Median$166,790$20.05$25
Senior (75th percentile)$216,410$26.01$40
Median in San Jose / Silicon Valley-$27.81$40
Median in San Francisco Bay Area-$26.50$40
Median in Boston-$25.71$40

U.S. pay for marketing managers from the BLS; city rows use published BLS city medians. The fair price covers the time after Introworth's commission.

Send it where a reply is expected

On Introworth, members set a price for messages from people they don't know. Your card is held, not charged, and you pay only if they reply; the message coach checks your draft first.

Other asks for CMOs

Pay figures come from the U.S. Bureau of Labor Statistics and are computed by Introworth's price calculator. The guide text is drafted with AI from those figures and Introworth's product rules, and checked automatically before it is published. It is general guidance, not legal, tax or financial advice.

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