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Aaron Zimmerman

Content Marketing Lead at Boeing · Content and SEO · editorial, content strategy

Works at: Boeing
Location: New York, NY · ET (UTC-5)
Experience: 7+ years experience
Education: Princeton University
Languages: English

Advising

Message Connect

Overview

Based in New York. I work on content and SEO at Boeing. Launched 18 campaigns, 4 of them in new markets. Grew organic traffic from 75k to 896k monthly visits. Before that: UnitedHealth Group and Walmart. Most at home with community building and analytics. Trail runner and occasional climber.

Good reasons to reach out

Advice on content and SEO
Working sessions on content strategy
Second opinions on community building decisions
Speaking or podcast invitations

Please don't message about

Paid follower schemes
Agency or outsourcing pitches

Checks messages twice a week

Skills

analyticseditorialcopywritingcommunity buildingcontent strategy

AdvisingOpen to advising

closes in 3 months

Office hours for first-time founders: content and SEO and community building

Topics: content and SEO, analytics, editorial
Format: Formal advisor role
Terms: Paid
Capacity: Two calls a month
Best for: Engineers moving into leadership

7 years of content and SEO. Prefer specific questions over coffee chats.

New York, NY · remote OKcommunity buildingeditorialcontent strategy

Open

Experience

Content Marketing Lead
May 2025 - Present
Boeing · 1 yr 6 mo · Full-time · New York, NY
- Launched 9 campaigns, 5 of them in new markets.
- Grew organic traffic from 132k to 1060k monthly visits.
Product Marketing Manager
Feb 2023 - May 2025
UnitedHealth Group · 2 yr 3 mo · Full-time · New York, NY
- Ran 163 customer interviews before writing the first spec.
Marketing Associate
Nov 2020 - Feb 2023
Walmart · 2 yr 3 mo · Full-time · New York, NY
- Built a library of 471 articles that still drives sign-ups.
- Launched 4 campaigns, 4 of them in new markets.
Marketing Associate
Oct 2019 - Nov 2020
Morgan Stanley · 1 yr 1 mo · Full-time · New York, NY
- Grew organic traffic from 66k to 575k monthly visits.
- Launched 19 campaigns, 6 of them in new markets.

Projects

Conference talk: lessons from content

2025

What went wrong and what worked while scaling content and SEO.

Write-up: content and SEO in practice

2024

A long-form guide to content and SEO for people starting out.

References

No references yet.

Education

Princeton University
AB, Psychology
2015 - 2019

Details

Compensation expectations

What they are targeting for their next role.

Visible to connections

Direct contact details

Direct email and a scheduling link.

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Aaron Zimmerman

Overview

Office hours for first-time founders: content and SEO and community building

Experience

Projects

References

Education

Details

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