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Overview
I work on creator tools at SK Hynix in Singapore. Killed 4 features nobody used and shipped the 3 that customers asked for. Took creator activation from 34% to 45% in three quarters.
Good reasons to reach out
- Second opinions on mobile decisions
Please don't message about
- Feature requests for my employer's product
- Generic networking requests
Usually replies within a day
Skills
monetisationcontentmobilecreator economycommunity
Experience
- Associate Product ManagerOct 2025 - PresentSK Hynix · 1 yr 1 mo · Full-time · Singapore
- Grew creator revenue from $9 million to $23 million ARR.
- Took creator activation from 31% to 57% in three quarters.
- Ran 82 customer interviews before writing the first spec.
Projects
Conference talk: lessons from creator
2022What went wrong and what worked while scaling creator tools.
References
No references yet.
Education
- University of IndonesiaBSc, Computer Science2021 - 2025
Details
Compensation expectations
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Direct contact details
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