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Overview
4 years in marketing, the last 4 at Manulife, where I work on the content team. Grew organic traffic from 65k to 977k monthly visits. Most at home with analytics and copywriting.
Good reasons to reach out
- Questions about content and SEO
- Second opinions on analytics decisions
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- Crypto token projects
- Guest post swaps
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Skills
copywritinganalyticscontent strategyeditorial
Experience
- Content Marketing LeadOct 2022 - PresentManulife · 4 yr 1 mo · Full-time · Montreal, QC
- Rebuilt the content reporting so every rupee and dollar of spend is traceable.
- Built a library of 883 articles that still drives sign-ups.
- Grew organic traffic from 71k to 431k monthly visits.
References
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Education
- Concordia UniversityBEng, Economics2017 - 2021
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