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Anushka Mathur

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Content Marketing Lead at Adobe · Content and SEO · copywriting, content strategy

Works at
Adobe
Location
Gurugram, India · IST (UTC+5:30)
Experience
4+ years experience
Education
Srishti Manipal Institute
Languages
English, Hindi
Open to work
Message Connect

Overview

Content Marketing Lead at Adobe, focused on content and SEO. Rebuilt the content reporting so every rupee and dollar of spend is traceable. Hired and trained a content team of 4. Most at home with editorial and analytics. Former debater; now I argue with spreadsheets.

Good reasons to reach out
  • Roles in content and SEO
  • Speaking or podcast invitations
  • Second opinions on content strategy decisions
  • Questions about content and SEO
Please don't message about
  • Agency or outsourcing pitches
  • SEO and link-building offers

Usually replies within a day

Skills
content strategyanalyticseditorialcopywriting
Open to workLooking for a role
closes in 3 months

Next role: Content Marketing Lead in B2B SaaS, Gurugram or hybrid

Target roles
Content Marketing Lead
Level
Senior
Industries
Developer tools, B2B SaaS
Work mode
Remote
Available
60 days notice
Work authorization
Indian citizen
What I'm looking for
Hands-on work on analytics with room to mentor.
Not interested in
Agencies and outsourcing firms

4 years in content and SEO. Strongest at copywriting and editorial. Available immediately.

Gurugram, Indiacontent strategyeditorialcopywriting
Open

Experience

  1. Content Marketing Lead
    Apr 2025 - Present
    Adobe · 1 yr 7 mo · Full-time · Gurugram, India
    • Built a library of 544 articles that still drives sign-ups.
    • Launched 14 campaigns, 2 of them in new markets.
    • Hired and trained a content team of 9.
  2. Marketing Associate
    Feb 2023 - Apr 2025
    BigBasket · 2 yr 2 mo · Full-time · Gurugram, India
    • Built a library of 278 articles that still drives sign-ups.

References

No references yet.

Education

  1. Srishti Manipal Institute
    B.Des, Economics
    2017 - 2021

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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