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Arthur Rocha

Sample profile

Analytics Manager at América Móvil | ex-FEMSA

Works at
América Móvil
Location
São Paulo, Brazil · BRT (UTC-3)
Experience
6+ years experience
Education
ITAM
Languages
English, Portuguese

Overview

I lead product analytics at América Móvil in São Paulo. Built the product analytics models now used in 3 product decisions a quarter. Previously at FEMSA. Most at home with Amplitude and Python.

Good reasons to reach out
  • Working sessions on SQL
  • Questions about product analytics
  • Thoughtful intros to people in my field
Please don't message about
  • SEO and link-building offers
  • Agency or outsourcing pitches

Prefers short, specific messages

Skills
AmplitudedbtTableauSQLPythonfunnel analysis

Experience

  1. Analytics Manager
    Oct 2023 - Present
    América Móvil · 3 yr 1 mo · Full-time · São Paulo, Brazil
    • Built the product analytics models now used in 4 product decisions a quarter.
    • Replaced 22 hand-built dashboards with one metrics layer people trust.
  2. Data Scientist
    Oct 2020 - Oct 2023
    FEMSA · 3 yr · Full-time · São Paulo, Brazil
    • Taught SQL to 178 non-analysts.
    • Wrote the metric definitions the leadership team reviews every week.

Projects

Open-source funnel analysis toolkit
2025

A small library for product analytics that 874 developers star on GitHub.

References

No references yet.

Education

  1. ITAM
    Licenciatura, Operations Research
    2016 - 2020

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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