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Avery Howell

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VP of Engineering at Vista Foods | ex-Electronic Arts

Works at
Vista Foods
Location
Calgary, AB · MT (UTC-7)
Experience
13+ years experience
Education
Concordia University
Languages
English, German

Overview

I've spent 16 years on web frontends - first at Scotiabank, now at Vista Foods. Cut p99 latency on the web services from 805ms to 118ms.

Good reasons to reach out
  • Second opinions on TypeScript decisions
  • Working sessions on CSS
Please don't message about
  • Offshore staffing offers
  • Agency or outsourcing pitches
Skills
ReactNext.jsCSSaccessibilityTypeScript

Experience

  1. VP of Engineering
    Jun 2024 - Present
    Vista Foods · 2 yr 5 mo · Full-time · Calgary, AB
    • Wrote the React service that now handles 71 million requests a day.
    • Led the move of 82 screens to a shared React component library.
  2. Engineering Manager
    Oct 2020 - Jun 2024
    Electronic Arts · 3 yr 8 mo · Full-time · Calgary, AB
    • Moved 77% of web traffic off a legacy monolith without a customer-facing incident.
  3. Frontend Engineer
    Mar 2017 - Oct 2020
    Loblaw · 3 yr 7 mo · Full-time · Calgary, AB
    • Shipped a rewrite that took build times from 32 minutes to under 4.
  4. Senior Frontend Engineer
    Nov 2015 - Mar 2017
    CIBC · 1 yr 4 mo · Full-time · Calgary, AB
    • Cut p99 latency on the web services from 632ms to 179ms.
    • Led the move of 109 screens to a shared React component library.
  5. Senior Frontend Engineer
    Jun 2013 - Sep 2015
    Scotiabank · 2 yr 3 mo · Full-time · Calgary, AB
    • Built the experimentation framework 37 product teams use to ship changes safely.

Projects

Web frontends benchmark
2026

Reproducible benchmarks comparing CSS and accessibility on real workloads.

Conference talk: lessons from web
2026

What went wrong and what worked while scaling web frontends.

References

No references yet.

Education

  1. Concordia University
    BEng, Information Technology
    2005 - 2009

Details

Compensation expectations
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