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Overview
Currently at McKinsey & Company, where I work on creator tools. Took creator activation from 33% to 43% in three quarters. Most at home with creator economy and community. Outside work: long runs and longer podcasts.
Good reasons to reach out
- Working sessions on content
Please don't message about
- Crypto token projects
- Unpaid work or spec projects
- Courses and coaching offers
Replies on weekday evenings
Skills
mobilemonetisationcommunitycontentcreator economy
Experience
- Senior Product ManagerApr 2022 - PresentMcKinsey & Company · 4 yr 7 mo · Full-time · Noida, India
- Cut time-to-first-value for new creator customers from 18 days to 1.
- Killed 7 features nobody used and shipped the 3 that customers asked for.
- Took creator activation from 28% to 37% in three quarters.
- Product ManagerAug 2020 - Apr 2022Mphasis · 1 yr 8 mo · Full-time · Noida, India
- Cut time-to-first-value for new creator customers from 15 days to 1.
- Ran 136 customer interviews before writing the first spec.
- Associate Product ManagerOct 2018 - Aug 2020Visa · 1 yr 10 mo · Full-time · Noida, India
- Grew creator revenue from $6 million to $43 million ARR.
- Cut time-to-first-value for new creator customers from 10 days to 2.
References
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Education
- SRM Institute of Science and TechnologyB.Tech, Design2013 - 2017
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