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Bo Teo

Sample profile

Content Marketing Lead at Traveloka · Content and SEO

Works at
Traveloka
Location
Kuala Lumpur, Malaysia · MYT (UTC+8)
Experience
8+ years experience
Education
Waseda University
Languages
English, Malay
Open to work
Message Connect

Overview

I work on content and SEO at Traveloka in Kuala Lumpur. Built a library of 215 articles that still drives sign-ups. Learning to sail.

Good reasons to reach out
  • Roles in content and SEO
  • Speaking or podcast invitations
  • Thoughtful intros to people in my field
  • Second opinions on analytics decisions
Please don't message about
  • Agency or outsourcing pitches
  • SEO and link-building offers
  • Unpaid work or spec projects

Slower in the last week of each quarter

Skills
editorialcopywritingcontent strategyanalytics
Open to workLooking for a role
closes in 3 months

Next role: Content Marketing Lead in gaming, Kuala Lumpur or hybrid

Target roles
Content Marketing Lead
Level
Senior
Industries
Healthtech, Fintech
Work mode
Hybrid
Available
From next quarter
Work authorization
Authorized to work in Malaysia
What I'm looking for
Early-stage company (Series A) where content and SEO is core to the product.
Not interested in
Crypto

8 years in content and SEO. Strongest at copywriting and analytics. Can start in about six weeks.

Kuala Lumpur, Malaysia · remote OKcopywritingeditorialanalytics
Open

Experience

  1. Content Marketing Lead
    Nov 2022 - Present
    Traveloka · 4 yr · Full-time · Kuala Lumpur, Malaysia
    • Built a library of 685 articles that still drives sign-ups.
    • Rebuilt the content reporting so every rupee and dollar of spend is traceable.
  2. Marketing Associate
    Sep 2020 - Nov 2022
    Coupang · 2 yr 2 mo · Full-time · Kuala Lumpur, Malaysia
    • Built a library of 547 articles that still drives sign-ups.
    • Grew organic traffic from 92k to 1669k monthly visits.
  3. Marketing Associate
    Oct 2018 - Sep 2020
    Meta · 1 yr 11 mo · Full-time · Kuala Lumpur, Malaysia
    • Built a library of 421 articles that still drives sign-ups.

Projects

Side project: a habit tracker
2024

Built with copywriting and editorial. 4422 people used it last year.

References

No references yet.

Education

  1. Waseda University
    BA, Journalism
    2013 - 2017

Details

Compensation expectations
What they are targeting for their next role.
Visible to connections
Direct contact details
Direct email and a scheduling link.
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