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Camila Pereyra

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Marketing Director at Ironbridge Software · Content and SEO

Works at
Ironbridge Software
Location
Buenos Aires, Argentina · ART (UTC-3)
Experience
15+ years experience
Education
Universidad Nacional de Colombia
Languages
English, Spanish

Overview

17 years in marketing, the last 4 at Ironbridge Software, where I lead the content team. Grew organic traffic from 106k to 908k monthly visits. Most at home with analytics and content strategy. Board games, hiking, and terrible puns.

Good reasons to reach out
  • Candidates for the role I'm hiring for
  • Advice on content and SEO
  • Working sessions on content strategy
  • Questions about content and SEO
  • Speaking or podcast invitations
Please don't message about
  • SEO and link-building offers
  • Paid follower schemes

Checks messages twice a week

Skills
campaignseditorialcontent strategyanalyticscopywriting
AdvisingOpen to advising
closes in 3 months

Happy to advise early-stage teams on content and SEO

Topics
content and SEO, content strategy, campaigns
Format
Formal advisor role
Terms
Free for early founders
Capacity
Two calls a month
Best for
Engineers moving into leadership

17 years of content and SEO. Small equity or paid hours - flexible.

Buenos Aires, Argentina · remote OKcopywritinganalyticscampaigns
HiringHiring for a role
closes in 3 months

Looking for a content lead who has worked on editorial at scale

Role
Content lead
Level
Mid
Type
Full-time
Work mode
Remote within country
Compensation
$157k-$204k
Team
Content, 13 people
Start
As soon as possible
Must have
Production experience with campaigns Production experience with content strategy Good judgment about what not to build
Process
Intro call, technical deep dive, team chat

Comp R$26k-R$35k a month. One technical chat and a paid trial day. Message me with one thing you shipped that you're proud of.

Buenos Aires, Argentinacontent strategyeditorialanalytics

Experience

  1. Marketing Director
    May 2022 - Present
    Ironbridge Software · 4 yr 6 mo · Full-time · Buenos Aires, Argentina
    • Launched 16 campaigns, 4 of them in new markets.
    • Built a library of 735 articles that still drives sign-ups.
    • Grew organic traffic from 94k to 1986k monthly visits.
  2. Content Marketing Lead
    Sep 2019 - May 2022
    América Móvil · 2 yr 8 mo · Full-time · Buenos Aires, Argentina
    • Hired and trained a content team of 10.
  3. Marketing Associate
    Nov 2016 - Sep 2019
    Google · 2 yr 10 mo · Contract · Buenos Aires, Argentina
    • Built a library of 744 articles that still drives sign-ups.
  4. Growth Marketing Manager
    Aug 2015 - Nov 2016
    Deloitte · 1 yr 3 mo · Full-time · Buenos Aires, Argentina
    • Rebuilt the content reporting so every rupee and dollar of spend is traceable.
    • Built a library of 391 articles that still drives sign-ups.
  5. Marketing Associate
    Jul 2011 - Apr 2015
    FEMSA · 3 yr 9 mo · Full-time · Buenos Aires, Argentina
    • Grew organic traffic from 141k to 1611k monthly visits.
    • Launched 17 campaigns, 6 of them in new markets.

References

No references yet.

Education

  1. Universidad Nacional de Colombia
    Ingeniería, Economics
    2004 - 2008

Details

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