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Daniela Diaz

Sample profile

Content Marketing Lead, Snowflake - content strategy · analytics · editorial

Works at
Snowflake
Location
Atlanta, GA · ET (UTC-5)
Experience
8+ years experience
Education
Stanford University
Languages
English

Overview

Based in Atlanta. I work on content and SEO at Snowflake. Hired and trained a content team of 5. Before that: Airbnb and Instacart. I write short fiction no one reads.

Good reasons to reach out
  • Advice on content and SEO
  • Roles in content and SEO
  • Speaking or podcast invitations
  • Thoughtful intros to people in my field
Please don't message about
  • SEO and link-building offers
  • Unpaid work or spec projects

Fastest replies in the morning

Skills
editorialcontent strategyanalyticscommunity building
AdvisingOpen to advising
closes in 3 months

Office hours for early-stage teams: content and SEO and community building

Topics
content and SEO, analytics, content strategy
Format
Formal advisor role
Terms
Paid
Capacity
Two calls a month
Best for
Seed to Series A teams

8 years of content and SEO. Can review plans, decks and hiring loops.

Atlanta, GAcontent strategyanalyticscommunity building
Open to workLooking for a role
closes in 3 months

Open to Content Marketing Lead roles at growth-stage e-commerce companies

Target roles
Content Marketing Lead
Level
Senior
Industries
Consumer apps, E-commerce
Work mode
On-site
Available
Immediately
Work authorization
Authorized to work in the GA
What I'm looking for
A team that ships weekly and owns content end to end.
Not interested in
Contract-only roles

8 years in content and SEO. Strongest at community building and analytics. Available immediately.

Atlanta, GAeditorialcontent strategyanalytics

Experience

  1. Content Marketing Lead
    Nov 2025 - Present
    Snowflake · 1 yr · Full-time · Atlanta, GA
    • Grew organic traffic from 48k to 1493k monthly visits.
    • Hired and trained a content team of 5.
  2. Growth Marketing Manager
    Feb 2022 - Jul 2025
    Airbnb · 3 yr 5 mo · Full-time · Atlanta, GA
    • Grew organic traffic from 197k to 919k monthly visits.
    • Launched 11 campaigns, 3 of them in new markets.
  3. Marketing Associate
    Oct 2018 - Feb 2022
    Instacart · 3 yr 4 mo · Contract · Atlanta, GA
    • Grew organic traffic from 75k to 1380k monthly visits.
    • Built a library of 579 articles that still drives sign-ups.

References

No references yet.

Education

  1. Stanford University
    BS, Journalism
    2013 - 2017

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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