Deepak Gautham Bhaskar

Overview

I've spent 10 years on content and SEO - first at Mphasis, now at Upland Financial. Launched 17 campaigns, 2 of them in new markets. Grew organic traffic from 184k to 1066k monthly visits. Before that: Mahindra Group and American Express. I tinker with 3D printers.

Replies between meetings, usually same day

Experience

1. Content Marketing Lead

   Sep 2023 - Present
   Upland Financial · 3 yr 2 mo · Contract · Chennai, India
   • Hired and trained a content team of 5.
   • Built a library of 261 articles that still drives sign-ups.
   • Grew organic traffic from 176k to 1794k monthly visits.
2. Product Marketing Manager

   Jan 2022 - Sep 2023
   Mahindra Group · 1 yr 8 mo · Full-time · Chennai, India
   • Cut time-to-first-value for new payments customers from 16 days to 2.
   • Killed 3 features nobody used and shipped the 4 that customers asked for.
3. Product Marketing Manager

   Sep 2020 - Jan 2022
   American Express · 1 yr 4 mo · Contract · Chennai, India
   • Killed 7 features nobody used and shipped the 4 that customers asked for.
   • Launched the logistics product in 3 markets.
4. Marketing Associate

   Jun 2017 - Sep 2020
   McKinsey & Company · 3 yr 3 mo · Full-time · Chennai, India
   • Launched 17 campaigns, 3 of them in new markets.
   • Grew organic traffic from 182k to 707k monthly visits.
5. Marketing Associate

   Oct 2016 - Jun 2017
   Mphasis · 8 mo · Full-time · Chennai, India
   • Grew organic traffic from 129k to 696k monthly visits.
   • Built a library of 267 articles that still drives sign-ups.

No references yet.

Education

1. IIT Kharagpur

   B.Tech, Business Administration
   2012 - 2016