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Diego Peralta

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Content Marketing Lead at Stone · Content and SEO · editorial, analytics

Works at
Stone
Location
Lima, Peru · PET (UTC-5)
Experience
9+ years experience
Education
Insper
Languages
English, Spanish
Open to work
Message Connect

Overview

Currently at Stone, where I work on content and SEO. Built a library of 363 articles that still drives sign-ups. Launched 8 campaigns, 4 of them in new markets. Most at home with copywriting and content strategy. Board games, hiking, and terrible puns.

Good reasons to reach out
  • Roles in content and SEO
  • Questions about content and SEO
Please don't message about
  • Unpaid work or spec projects
  • Crypto token projects

Prefers short, specific messages

Skills
editorialanalyticscontent strategycopywriting
Open to workLooking for a role
closes in 3 months

Next role: Content Marketing Lead in media, Lima or hybrid

Target roles
Content Marketing Lead
Level
Senior
Industries
Consumer apps, Fintech
Work mode
Hybrid
Available
60 days notice
Work authorization
Authorized to work in Peru
What I'm looking for
A team that ships weekly and owns content end to end.
Not interested in
Pure people management

9 years in content and SEO. Strongest at editorial and analytics. Available immediately.

Lima, Peru · remote OKcontent strategyanalyticseditorial
Open

Experience

  1. Content Marketing Lead
    Jul 2025 - Present
    Stone · 1 yr 4 mo · Full-time · Lima, Peru
    • Built a library of 488 articles that still drives sign-ups.
    • Grew organic traffic from 89k to 708k monthly visits.
  2. Growth Marketing Manager
    Mar 2023 - Jul 2025
    Falabella · 2 yr 4 mo · Full-time · Lima, Peru
    • Grew organic traffic from 124k to 1210k monthly visits.
    • Launched 8 campaigns, 3 of them in new markets.
  3. Marketing Associate
    Aug 2019 - Mar 2023
    PagSeguro · 3 yr 7 mo · Full-time · Lima, Peru
    • Launched 11 campaigns, 2 of them in new markets.
  4. Marketing Associate
    Feb 2018 - Aug 2019
    iFood · 1 yr 6 mo · Full-time · Lima, Peru
    • Launched 16 campaigns, 3 of them in new markets.

Projects

Conference talk: lessons from content
2022

What went wrong and what worked while scaling content and SEO.

Content and SEO benchmark
2022

Reproducible benchmarks comparing editorial and copywriting on real workloads.

References

No references yet.

Education

  1. Insper
    Economia, Psychology
    2013 - 2017

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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