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Heather Griffiths

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Content Marketing Lead at Ocado · analytics, copywriting

Works at
Ocado
Location
London, UK · GMT (UTC+0)
Experience
10+ years experience
Education
UCL
Languages
English
Open to work
Message Connect

Overview

Currently at Ocado, where I work on content and SEO. Rebuilt the content reporting so every rupee and dollar of spend is traceable. Built a library of 615 articles that still drives sign-ups. Most at home with editorial and analytics. I teach a weekend class on webinars.

Good reasons to reach out
  • Roles in content and SEO
  • Working sessions on webinars
Please don't message about
  • SEO and link-building offers
  • Guest post swaps

Usually replies within a day

Skills
copywritinganalyticswebinarscontent strategyeditorial
Open to workLooking for a role
closes in 3 months

Open to Content Marketing Lead roles at Series B logistics companies

Target roles
Content Marketing Lead
Level
Senior
Industries
Consumer apps, B2B SaaS
Work mode
Hybrid
Available
30 days notice
Work authorization
Authorized to work in the UK
What I'm looking for
Early-stage company (Series A) where content and SEO is core to the product.
Not interested in
Agencies and outsourcing firms

10 years in content and SEO. Strongest at analytics and copywriting. Available from next month.

London, UK · remote OKcontent strategywebinarsanalytics
Open

Experience

  1. Content Marketing Lead
    Dec 2025 - Present
    Ocado · 11 mo · Full-time · London, UK
    • Hired and trained a content team of 11.
    • Built a library of 460 articles that still drives sign-ups.
    • Rebuilt the content reporting so every rupee and dollar of spend is traceable.
  2. Growth Marketing Manager
    Mar 2022 - Dec 2025
    Deloitte · 3 yr 9 mo · Full-time · London, UK
    • Rebuilt the content reporting so every rupee and dollar of spend is traceable.
  3. Growth Marketing Manager
    Sep 2020 - Mar 2022
    Monzo · 1 yr 6 mo · Full-time · London, UK
    • Grew organic traffic from 142k to 832k monthly visits.
    • Launched 16 campaigns, 4 of them in new markets.
  4. Marketing Associate
    Jan 2017 - Sep 2020
    Deliveroo · 3 yr 8 mo · Full-time · London, UK
    • Built a library of 362 articles that still drives sign-ups.
    • Grew organic traffic from 155k to 1264k monthly visits.

References

No references yet.

Education

  1. UCL
    BSc, Communications
    2013 - 2016

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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