Henry Dennis Liu
SContent Marketing Lead at Kestrel Energy · Content and SEO · content strategy, editorial
- Kestrel Energy
- Washington, DC · ET (UTC-5)
- 4+ years experience
- Arizona State University
- English
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Overview
4 years in marketing, the last 2 at Kestrel Energy, where I work on the content team. Built a library of 217 articles that still drives sign-ups.
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- Working sessions on analytics
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Skills
analyticscopywritingcontent strategyeditorial
Experience
- Content Marketing LeadAug 2024 - PresentKestrel Energy · 2 yr 2 mo · Full-time · Washington, DC
- Rebuilt the content reporting so every rupee and dollar of spend is traceable.
- Grew organic traffic from 83k to 881k monthly visits.
- Marketing AssociateOct 2022 - Aug 2024Snowflake · 1 yr 10 mo · Full-time · Washington, DC
- Built a library of 213 articles that still drives sign-ups.
- Grew organic traffic from 188k to 1483k monthly visits.
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Education
- Arizona State UniversityBS, Journalism2017 - 2021
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