Ida Nieminen

S

General Partner at Ironwood Ventures · Consumer · brands, venture capital

Ironwood Ventures
Stockholm, Sweden · CET (UTC+1)
12+ years experience
Bocconi University
English, Swedish
Investing
Messaging unavailable

Overview

24 years around startups; now investing in consumer. Sit on 5 boards. Big believer in written communication.

Good reasons to reach out
  • Founders building in consumer
  • Working sessions on marketplaces
  • Second opinions on venture capital decisions
Please don't message about
  • Offshore staffing offers
  • Agency or outsourcing pitches
  • Decks without a clear ask
Skills
venture capitalmarketplacesbrands
InvestingLooking to invest
closes in 3 months

Writing $25k cheques into Series A consumer in the US

Cheque size
$25k
Stages
Series A
Sectors
Consumer, B2B SaaS
Geographies
US and Europe
Lead or follow
Follow
Decision time
10 business days
How I help
Intros to operators in our network

Usually the first cheque in. Portfolio support on pricing and enterprise sales.

Stockholm, Sweden · remote OKmarketplacesbrandsventure capital
Open

Experience

  1. General Partner
    Feb 2024 - Present
    Ironwood Ventures · 2 yr 8 mo · Contract · Stockholm, Sweden
    • Sit on 6 boards.
    • Backed 58 founders at pre-seed and seed.
  2. Product Manager
    Jun 2020 - Feb 2024
    Quayside Software · 3 yr 8 mo · Full-time · Stockholm, Sweden
    • Killed 7 features nobody used and shipped the 2 that customers asked for.
  3. Associate Product Manager
    Apr 2019 - Jun 2020
    Zalando · 1 yr 2 mo · Full-time · Stockholm, Sweden
    • Grew marketplace revenue from $6 million to $38 million ARR.
  4. Group Product Manager
    Nov 2016 - Apr 2019
    Wolt · 2 yr 5 mo · Full-time · Stockholm, Sweden
    • Killed 4 features nobody used and shipped the 4 that customers asked for.
    • Launched the marketplace product in 11 markets.
  5. Senior Product Manager
    Feb 2015 - Sep 2016
    Mercedes-Benz · 1 yr 7 mo · Full-time · Stockholm, Sweden
    • Cut time-to-first-value for new marketplace customers from 20 days to 1.

References

No references yet.

Education

  1. Bocconi University
    BSc, Economics
    1999 - 2002

Details

Compensation expectations
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