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Iqra Pathan

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Growth Marketing Manager at ITC | ex-HCLTech

Works at
ITC
Location
Chennai, India · IST (UTC+5:30)
Experience
3+ years experience
Education
Symbiosis International University
Languages
English, Hindi, Tamil
Open to work
Message Connect

Overview

3 years in marketing, the last 2 at ITC, where I work on the acquisition team. Rebuilt the acquisition reporting so every rupee and dollar of spend is traceable. Previously at HCLTech. Coffee nerd.

Good reasons to reach out
  • Roles in performance marketing
  • Thoughtful intros to people in my field
  • Questions about performance marketing
Please don't message about
  • Paid follower schemes
  • Courses and coaching offers
  • SEO and link-building offers
Skills
CAC/LTVeditorialattributionGoogle Adscreative testing
Open to workLooking for a role
closes in 3 months

Next role: Growth Marketing Manager in B2B SaaS, Chennai or hybrid

Target roles
Growth Marketing Manager
Level
Mid
Industries
AI infrastructure, Climate tech
Work mode
Hybrid
Available
60 days notice
Work authorization
Indian citizen
What I'm looking for
Early-stage company (Series A) where performance marketing is core to the product.
Not interested in
Pure people management

3 years in performance marketing. Strongest at attribution and creative testing. Open to the right conversation.

Chennai, Indiagoogle adsattributioncreative testing
Open

Experience

  1. Growth Marketing Manager
    Nov 2024 - Present
    ITC · 2 yr · Full-time · Chennai, India
    • Hired and trained a acquisition team of 10.
    • Ran 586 creative tests a year across paid social.
    • Launched 11 campaigns, 5 of them in new markets.
  2. Marketing Associate
    Oct 2023 - Nov 2024
    HCLTech · 1 yr 1 mo · Full-time · Chennai, India
    • Launched 5 campaigns, 4 of them in new markets.

References

No references yet.

Education

  1. Symbiosis International University
    BBA, Communications
    2019 - 2023

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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