Skip to content
Sample profile. This is an example profile that shows how Introworth works, not a real person. You can send a message to try the flow, but nobody reads or replies to it and you are never charged.

Julia Schwarz

Sample profile

Marketing Director at Carrow Consulting | ex-Farfetch

Works at
Carrow Consulting
Location
Hamburg, Germany · CET (UTC+1)
Experience
8+ years experience
Education
ESADE
Languages
English, German
Open to work
Message Connect

Overview

Based in Hamburg. I lead content and SEO at Carrow Consulting. Grew organic traffic from 70k to 1982k monthly visits. Rebuilt the content reporting so every rupee and dollar of spend is traceable. Before that: Farfetch and BlaBlaCar. Most at home with editorial and analytics.

Good reasons to reach out
  • Roles in content and SEO
  • Second opinions on copywriting decisions
  • Working sessions on analytics
Please don't message about
  • Generic networking requests
  • Agency or outsourcing pitches
  • Crypto token projects

Slower in the last week of each quarter

Skills
copywritingcontent strategyeditorialattributionanalytics
Open to workLooking for a role
closes in 3 months

Next role: Marketing Director in cybersecurity, Hamburg or hybrid

Target roles
Marketing Director
Level
Mid
Industries
AI infrastructure, Developer tools
Work mode
Remote
Available
From next quarter
Work authorization
Authorized to work in Germany
What I'm looking for
Early-stage company (Series A) where content and SEO is core to the product.
Not interested in
Contract-only roles

15 years in content and SEO. Strongest at editorial and content strategy. Can start in about six weeks.

Hamburg, Germanycontent strategyattributionanalytics
Open

Experience

  1. Marketing Director
    Oct 2025 - Present
    Carrow Consulting · 1 yr 1 mo · Full-time · Hamburg, Germany
    • Launched 12 campaigns, 3 of them in new markets.
    • Built a library of 457 articles that still drives sign-ups.
    • Grew organic traffic from 41k to 766k monthly visits.
  2. Senior Brand Manager
    Jul 2024 - Oct 2025
    Farfetch · 1 yr 3 mo · Full-time · Hamburg, Germany
    • Launched 13 campaigns, 3 of them in new markets.
  3. Senior Brand Manager
    May 2023 - Jul 2024
    BlaBlaCar · 1 yr 2 mo · Full-time · Hamburg, Germany
    • Hired and trained a content team of 12.
    • Grew organic traffic from 81k to 1158k monthly visits.
  4. Product Marketing Manager
    Jul 2020 - May 2023
    Celonis · 2 yr 10 mo · Full-time · Hamburg, Germany
    • Took lending activation from 32% to 53% in three quarters.
    • Launched the lending product in 7 markets.
  5. Marketing Associate
    Nov 2018 - Jul 2020
    Roche · 1 yr 8 mo · Full-time · Hamburg, Germany
    • Launched 16 campaigns, 5 of them in new markets.
    • Built a library of 744 articles that still drives sign-ups.

Projects

Side project: a budgeting app
2022

Built with analytics and copywriting. 2917 people used it last year.

Write-up: content and SEO in practice
2022

A long-form guide to content and SEO for people starting out.

References

No references yet.

Education

  1. ESADE
    MBA, Business Administration
    2013 - 2015
  2. École Polytechnique
    Ingénieur, Business Administration
    2006 - 2010

Details

Compensation expectations
What they are targeting for their next role.
Visible to connections
Direct contact details
Direct email and a scheduling link.
Visible to connections

Trusted Partners

SponsoredExplore all sites on OneLifeVibe (opens onelifevibe.com in a new tab)