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Kelly Barnes

Sample profile

Content Marketing Lead, Meta - copywriting · analytics · editorial

Works at
Meta
Location
Chicago, IL · CT (UTC-6)
Experience
7+ years experience
Education
Yale University
Languages
English
Open to work
Message Connect

Overview

Based in Chicago. I work on content and SEO at Meta. Built a library of 754 articles that still drives sign-ups. Most at home with copywriting and editorial. Cyclist - trying to do a century this year.

Good reasons to reach out
  • Roles in content and SEO
  • Thoughtful intros to people in my field
Please don't message about
  • Guest post swaps
  • Courses and coaching offers
  • Generic networking requests
Skills
content strategyeditorialcopywritinganalytics
Open to workLooking for a role
closes in 3 months

Content Marketing Lead roles in supply chain - Chicago or remote

Target roles
Content Marketing Lead
Level
Senior
Industries
Fintech, Healthtech
Work mode
Remote
Available
90 days notice
Work authorization
Authorized to work in the IL
What I'm looking for
Early-stage company (Series A) where content and SEO is core to the product.
Not interested in
Pure people management

7 years in content and SEO. Strongest at editorial and content strategy. Available from next month.

Chicago, ILeditorialcopywritinganalytics
Open

Experience

  1. Content Marketing Lead
    Apr 2025 - Present
    Meta · 1 yr 7 mo · Full-time · Chicago, IL
    • Hired and trained a content team of 3.
    • Rebuilt the content reporting so every rupee and dollar of spend is traceable.
    • Launched 5 campaigns, 6 of them in new markets.
  2. Product Marketing Manager
    Feb 2022 - Apr 2025
    Bank of America · 3 yr 2 mo · Full-time · Chicago, IL
    • Took platform activation from 18% to 47% in three quarters.
  3. Marketing Associate
    Dec 2019 - Feb 2022
    Instacart · 2 yr 2 mo · Full-time · Chicago, IL
    • Grew organic traffic from 192k to 991k monthly visits.

References

No references yet.

Education

  1. Yale University
    BA, Economics
    2014 - 2018

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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