Kirsty Campbell

S

VP of Product at Magnet Care | ex-Wise

Magnet Care
Edinburgh, UK · GMT (UTC+0)
15+ years experience
University of Bristol
English
Messaging unavailable

Overview

I lead health tech at Magnet Care in Edinburgh. Ran 71 customer interviews before writing the first spec. Cut time-to-first-value for new care customers from 20 days to 4. Before that: Wise and NatWest. Most at home with patient experience and healthcare.

Good reasons to reach out
  • Questions about health tech
  • Thoughtful intros to people in my field
  • Working sessions on HIPAA
Please don't message about
  • Crypto token projects
  • SEO and link-building offers

Replies on weekday evenings

Skills
patient experienceclinical workflowscomplianceHIPAAhealthcarelast-mile delivery

Experience

  1. VP of Product
    Dec 2022 - Present
    Magnet Care · 3 yr 10 mo · Full-time · Edinburgh, UK
    • Ran 144 customer interviews before writing the first spec.
    • Launched the care product in 11 markets.
    • Grew care revenue from $3 million to $49 million ARR.
  2. Group Product Manager
    Dec 2019 - Aug 2022
    Wise · 2 yr 8 mo · Full-time · Edinburgh, UK
    • Ran 121 customer interviews before writing the first spec.
    • Grew care revenue from $6 million to $33 million ARR.
  3. Group Product Manager
    Nov 2016 - Dec 2019
    NatWest · 3 yr 1 mo · Full-time · Edinburgh, UK
    • Cut time-to-first-value for new care customers from 9 days to 3.
    • Launched the care product in 4 markets.
  4. Group Product Manager
    Mar 2015 - Nov 2016
    Bloomberg · 1 yr 8 mo · Full-time · Edinburgh, UK
    • Cut time-to-first-value for new care customers from 13 days to 2.
    • Grew care revenue from $9 million to $14 million ARR.
  5. Associate Product Manager
    Dec 2011 - Mar 2015
    Wise · 3 yr 3 mo · Full-time · Edinburgh, UK
    • Killed 7 features nobody used and shipped the 3 that customers asked for.

References

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Education

  1. University of Bristol
    BSc, Business Administration
    2004 - 2007

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