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Kunal Karthik Kapoor

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Analytics Manager at Electronic Arts · Marketing analytics

Works at
Electronic Arts
Location
Montreal, QC · ET (UTC-5)
Experience
11+ years experience
Education
University of British Columbia
Languages
English, French
Message Connect

Overview

I lead marketing analytics at Electronic Arts in Montreal. Built the marketing science models now used in 5 product decisions a quarter. Before that: BMO and Lululemon.

Good reasons to reach out
  • Questions about marketing analytics
  • Working sessions on incrementality
  • Thoughtful intros to people in my field
Please don't message about
  • Data broker offers
  • Generic networking requests

Usually replies within a day

Skills
RattributionincrementalityPython

Experience

  1. Analytics Manager
    Feb 2025 - Present
    Electronic Arts · 1 yr 9 mo · Full-time · Montreal, QC
    • Replaced 63 hand-built dashboards with one metrics layer people trust.
    • Taught SQL to 95 non-analysts.
  2. Data Scientist
    Jan 2023 - Feb 2025
    BMO · 2 yr 1 mo · Full-time · Montreal, QC
    • Taught SQL to 139 non-analysts.
  3. Data Analyst
    Sep 2019 - Sep 2022
    Lululemon · 3 yr · Full-time · Montreal, QC
    • Wrote the metric definitions the leadership team reviews every week.
  4. Data Scientist
    Jul 2017 - Jul 2019
    Electronic Arts · 2 yr · Full-time · Montreal, QC
    • Replaced 88 hand-built dashboards with one metrics layer people trust.
    • Wrote the metric definitions the leadership team reviews every week.
  5. Data Analyst
    Oct 2015 - Jul 2017
    Rogers · 1 yr 9 mo · Full-time · Montreal, QC
    • Replaced 95 hand-built dashboards with one metrics layer people trust.
    • Wrote the metric definitions the leadership team reviews every week.

References

No references yet.

Education

  1. University of British Columbia
    BSc, Mathematics
    2011 - 2015

Details

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