Lieke Tess vanDijk
SProduct Marketing Manager at Roche | ex-Adyen
- Roche
- Amsterdam, Netherlands · CET (UTC+1)
- 3+ years experience
- Humboldt University of Berlin
- English, Dutch, French
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Overview
3 years in marketing, the last 2 at Roche, where I work on the product marketing team. Rebuilt the product marketing reporting so every rupee and dollar of spend is traceable. Hired and trained a product marketing team of 8. Previously at Adyen.
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Skills
positioningpricingsales enablementcompetitive intelligenceemail
Experience
- Product Marketing ManagerOct 2024 - PresentRoche · 2 yr · Full-time · Amsterdam, Netherlands
- Killed 8 features nobody used and shipped the 3 that customers asked for.
- Grew payments revenue from $5 million to $60 million ARR.
- Cut time-to-first-value for new payments customers from 9 days to 2.
- Marketing AssociateOct 2023 - Oct 2024Adyen · 1 yr · Full-time · Amsterdam, Netherlands
- Launched 14 campaigns, 2 of them in new markets.
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Education
- Humboldt University of BerlinBA, Economics2019 - 2022
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