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Mark Willems

Sample profile

Content Marketing Lead, Maersk - editorial · content strategy · analytics

Works at
Maersk
Location
Amsterdam, Netherlands · CET (UTC+1)
Experience
6+ years experience
Education
KU Leuven
Languages
English, Dutch, Hindi
Open to workCo-founder
Message Connect

Overview

6 years in marketing, the last 2 at Maersk, where I work on the content team. Rebuilt the content reporting so every rupee and dollar of spend is traceable. Before that: Supercell and Novo Nordisk.

Good reasons to reach out
  • People who want to build this with me
  • Roles in content and SEO
  • Working sessions on content strategy
Please don't message about
  • Unpaid work or spec projects
  • Offshore staffing offers
  • Guest post swaps

Replies on weekday evenings

Skills
copywritinganalyticscontent strategyeditorial
Open to workLooking for a role
closes in 3 months

Staff Content Marketing Lead roles in banking - Amsterdam or remote

Target roles
Staff Content Marketing Lead
Level
Staff / Principal
Industries
Logistics, Healthtech
Work mode
Remote
Available
90 days notice
Work authorization
Authorized to work in Netherlands
What I'm looking for
A team that ships weekly and owns content end to end.
Not interested in
Pure people management

6 years in content and SEO. Strongest at copywriting and content strategy. Can start in about six weeks.

Amsterdam, Netherlands · remote OKcontent strategyeditorialcopywriting
Open
Co-founderLooking for a co-founder
closes in 3 months

Looking for an operations co-founder for pharmacy logistics for European fintechs

The idea
Looking for an operations co-founder for pharmacy logistics for European fintechs
Stage
Customer interviews
I bring
13 years in content and SEO
Looking for
Commercial co-founder who has sold to enterprises
Commitment
Part-time to start
Location
Amsterdam or remote

I bring 6 years of content and SEO (currently Maersk). Ideally you've run operations in Africa. Incorporated, self-funded so far.

Amsterdam, Netherlandscopywritingcontent strategyeditorial
Open

Experience

  1. Content Marketing Lead
    Dec 2024 - Present
    Maersk · 1 yr 11 mo · Full-time · Amsterdam, Netherlands
    • Built a library of 488 articles that still drives sign-ups.
    • Launched 9 campaigns, 4 of them in new markets.
  2. Marketing Associate
    Apr 2023 - Dec 2024
    Supercell · 1 yr 8 mo · Full-time · Amsterdam, Netherlands
    • Launched 18 campaigns, 6 of them in new markets.
  3. Marketing Associate
    Oct 2020 - Apr 2023
    Novo Nordisk · 2 yr 6 mo · Full-time · Amsterdam, Netherlands
    • Built a library of 410 articles that still drives sign-ups.
    • Launched 5 campaigns, 3 of them in new markets.

Projects

Open-source editorial toolkit
2026

A small library for content and SEO that 887 developers star on GitHub.

References

No references yet.

Education

  1. KU Leuven
    MSc, Marketing
    2020 - 2022
  2. École Polytechnique
    Ingénieur, Marketing
    2016 - 2020

Details

Compensation expectations
What they are targeting for their next role.
Visible to connections
Direct contact details
Direct email and a scheduling link.
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