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Maya Coleman

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Director of Product at Oakline Software · Onboarding and activation · growth, user research

Works at
Oakline Software
Location
New York, NY · ET (UTC-5)
Experience
13+ years experience
Education
Harvard Business School
Languages
English

Overview

18 years in product management, the last 4 at Oakline Software, where I lead the growth team. Took growth activation from 25% to 45% in three quarters. Before that: Wells Fargo and Bain & Company. Most at home with lifecycle and user research. I coach a junior basketball team.

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Skills
growthlifecycleexperimentationuser research

Experience

  1. Director of Product
    Feb 2023 - Present
    Oakline Software · 3 yr 9 mo · Full-time · New York, NY
    • Launched the growth product in 5 markets.
    • Cut time-to-first-value for new growth customers from 14 days to 1.
    • Took growth activation from 26% to 56% in three quarters.
  2. Principal Product Manager
    Dec 2019 - Feb 2023
    Wells Fargo · 3 yr 2 mo · Full-time · New York, NY
    • Led or co-led 19 investments, 6 of them now at Series B or later.
    • Sit on 3 boards.
  3. Associate Product Manager
    Aug 2017 - Dec 2019
    Bain & Company · 2 yr 4 mo · Full-time · New York, NY
    • Launched the growth product in 6 markets.
    • Ran 193 customer interviews before writing the first spec.
  4. Senior Product Manager
    Mar 2016 - Aug 2017
    Johnson & Johnson · 1 yr 5 mo · Full-time · New York, NY
    • Killed 8 features nobody used and shipped the 4 that customers asked for.
  5. Associate Product Manager
    Oct 2013 - Mar 2016
    Wells Fargo · 2 yr 5 mo · Full-time · New York, NY
    • Killed 4 features nobody used and shipped the 2 that customers asked for.

References

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Education

  1. Harvard Business School
    MBA, Business Administration
    2009 - 2011
  2. Virginia Tech
    BS, Design
    2003 - 2007

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