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Nadia Saleh

Sample profile

Content Marketing Lead, Carrow Financial - editorial · analytics · content strategy

Works at
Carrow Financial
Location
Jeddah, Saudi Arabia · AST (UTC+3)
Experience
10+ years experience
Education
INSEAD Abu Dhabi
Languages
English, Arabic

Overview

Based in Jeddah. I work on content and SEO at Carrow Financial. Hired and trained a content team of 6. Before that: Uber and SABIC. Plant-based cook and baker.

Good reasons to reach out
  • People who want to build this with me
  • Second opinions on content strategy decisions
Please don't message about
  • Generic networking requests
  • Paid follower schemes

Checks messages twice a week

Skills
editorialcontent strategycopywritinganalytics
Co-founderLooking for a co-founder
closes in 3 months

Looking for an ML-focused co-founder for API security for gig workers

The idea
Looking for an ML-focused co-founder for API security for gig workers
Stage
Customer interviews
I bring
7 years in content and SEO
Looking for
Product-minded engineer
Commitment
Full-time after funding
Location
Jeddah or remote

I bring 10 years of content and SEO (currently Carrow Financial). Ideally you've led a design team. Incorporated, self-funded so far.

Jeddah, Saudi Arabiaanalyticseditorialcopywriting

Experience

  1. Content Marketing Lead
    Aug 2023 - Present
    Carrow Financial · 3 yr 3 mo · Full-time · Jeddah, Saudi Arabia
    • Launched 6 campaigns, 6 of them in new markets.
    • Grew organic traffic from 177k to 1149k monthly visits.
  2. Growth Marketing Manager
    Jun 2020 - Aug 2023
    Uber · 3 yr 2 mo · Full-time · Jeddah, Saudi Arabia
    • Hired and trained a content team of 7.
    • Built a library of 684 articles that still drives sign-ups.
  3. Growth Marketing Manager
    Sep 2018 - May 2020
    SABIC · 1 yr 8 mo · Full-time · Jeddah, Saudi Arabia
    • Rebuilt the content reporting so every rupee and dollar of spend is traceable.
  4. Marketing Associate
    Oct 2016 - Sep 2018
    Mastercard · 1 yr 11 mo · Contract · Jeddah, Saudi Arabia
    • Built a library of 867 articles that still drives sign-ups.

References

No references yet.

Education

  1. INSEAD Abu Dhabi
    MBA, Business Administration
    2017 - 2019
  2. American University in Cairo
    BA, Psychology
    2012 - 2016

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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