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Pranav Patel

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Senior Brand Manager at Tata Motors | ex-Tech Mahindra

Works at
Tata Motors
Location
Bengaluru, India · IST (UTC+5:30)
Experience
10+ years experience
Education
IIT Kanpur
Languages
English, Hindi, Kannada
CollaboratingAdvising
Message Connect

Overview

Currently at Tata Motors, where I work on brand. Launched 6 campaigns, 2 of them in new markets. Before that: Tech Mahindra and BigBasket.

Good reasons to reach out
  • Advice on brand
  • Collaborators for my side project
  • Thoughtful intros to people in my field
  • Second opinions on campaigns decisions
Please don't message about
  • Agency or outsourcing pitches
  • Offshore staffing offers
  • Guest post swaps

Answers in batches on Fridays

Skills
agency managementcampaignsconsumer insightpartnershipsstorytellingbrand strategy
CollaboratingLooking to collaborate
closes in 3 months

Co-writing a short book about brand - looking for a co-author

Project
A short book about brand - looking for a co-author
Skills needed
Marketing, campaigns
Time commitment
Part-time
Outcome
Conference talk

A few hours a week. Based in Bengaluru, happy to work remotely.

Bengaluru, Indiapartnershipsagency managementbrand strategy
Open
AdvisingOpen to advising
closes in 3 months

Office hours for new marketing leads: brand and brand strategy

Topics
brand, brand strategy, agency management
Format
Office hours
Terms
Free for early founders
Capacity
Two calls a month
Best for
Teams scaling past 50 people

10 years of brand. Can review plans, decks and hiring loops.

Bengaluru, Indiastorytellingbrand strategyagency management
Open

Experience

  1. Senior Brand Manager
    Nov 2025 - Present
    Tata Motors · 1 yr · Full-time · Bengaluru, India
    • Launched 17 campaigns, 4 of them in new markets.
    • Hired and trained a brand team of 3.
    • Rebuilt the brand reporting so every rupee and dollar of spend is traceable.
  2. Marketing Associate
    Aug 2022 - Nov 2025
    Tech Mahindra · 3 yr 3 mo · Full-time · Bengaluru, India
    • Launched 7 campaigns, 2 of them in new markets.
  3. Product Marketing Manager
    Jan 2020 - Apr 2022
    BigBasket · 2 yr 3 mo · Full-time · Bengaluru, India
    • Launched the lending product in 13 markets.
    • Ran 100 customer interviews before writing the first spec.
  4. Marketing Associate
    Jan 2017 - Oct 2019
    Adobe · 2 yr 9 mo · Full-time · Bengaluru, India
    • Launched 9 campaigns, 6 of them in new markets.

Projects

Side project: a recipe search engine
2026

Built with partnerships and consumer insight. 1148 people used it last year.

Conference talk: lessons from brand
2024

What went wrong and what worked while scaling brand.

References

No references yet.

Education

  1. IIT Kanpur
    B.Tech, Economics
    2012 - 2016

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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