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Prasenjit Dutta

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Senior Brand Manager at Northwind Logistics · Brand

Works at
Northwind Logistics
Location
Hyderabad, India · IST (UTC+5:30)
Experience
9+ years experience
Education
IIT Guwahati
Languages
English, Hindi, Telugu

Overview

Based in Hyderabad. I work on brand at Northwind Logistics. Hired and trained a brand team of 6. Before that: Accenture and Nykaa. Most at home with storytelling and agency management. Into vintage synthesizers.

Good reasons to reach out
  • Collaborators for my side project
  • Second opinions on consumer insight decisions
  • Working sessions on agency management
Please don't message about
  • Offshore staffing offers
  • Crypto token projects
  • Agency or outsourcing pitches

Answers in batches on Fridays

Skills
agency managementbrand strategywebinarscampaignsconsumer insightstorytelling
CollaboratingLooking to collaborate
closes in 3 months

Building a free course on storytelling for students - need co-instructors

Project
A free course on storytelling for students - need co-instructors
Skills needed
brand strategy, Design
Time commitment
Part-time
Outcome
Open-source release

Will credit everyone who contributes. Some groundwork already done.

Hyderabad, India · remote OKconsumer insightagency managementstorytelling

Experience

  1. Senior Brand Manager
    Jun 2024 - Present
    Northwind Logistics · 2 yr 5 mo · Full-time · Hyderabad, India
    • Launched 10 campaigns, 5 of them in new markets.
    • Rebuilt the brand reporting so every rupee and dollar of spend is traceable.
    • Hired and trained a brand team of 6.
  2. Marketing Associate
    Dec 2022 - Jun 2024
    Accenture · 1 yr 6 mo · Full-time · Hyderabad, India
    • Launched 6 campaigns, 5 of them in new markets.
  3. Marketing Associate
    Mar 2020 - Dec 2022
    Nykaa · 2 yr 9 mo · Full-time · Hyderabad, India
    • Launched 20 campaigns, 2 of them in new markets.
  4. Marketing Associate
    Oct 2017 - Mar 2020
    Infosys · 2 yr 5 mo · Contract · Hyderabad, India
    • Launched 18 campaigns, 4 of them in new markets.

Projects

Side project: a reading list app
2026

Built with webinars and agency management. 4969 people used it last year.

Open-source storytelling toolkit
2026

A small library for brand that 757 developers star on GitHub.

References

No references yet.

Education

  1. IIT Guwahati
    B.Tech, Business Administration
    2012 - 2016

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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