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Overview
Content Marketing Lead at Samsung R&D, focused on content and SEO. Grew organic traffic from 59k to 511k monthly visits. Before that: Mahindra Group and Larsen & Toubro. I mentor students through university programmes.
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Skills
content strategycommunity buildingeditorialanalyticscopywriting
Experience
- Content Marketing LeadOct 2024 - PresentSamsung R&D · 2 yr 1 mo · Full-time · Gurugram, India
- Hired and trained a content team of 9.
- Launched 20 campaigns, 4 of them in new markets.
- Marketing AssociateJan 2021 - Oct 2024Mahindra Group · 3 yr 9 mo · Full-time · Gurugram, India
- Built a library of 403 articles that still drives sign-ups.
- Grew organic traffic from 144k to 1110k monthly visits.
- Marketing AssociateOct 2019 - Jan 2021Larsen & Toubro · 1 yr 3 mo · Full-time · Gurugram, India
- Grew organic traffic from 152k to 504k monthly visits.
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Education
- FMS DelhiMBA, Business Administration2020 - 2022
- NIT SurathkalB.Tech, Economics2014 - 2018
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