Rakesh Maheshwari

S

Content Marketing Lead at HCLTech · analytics, copywriting

HCLTech
Jaipur, India · IST (UTC+5:30)
9+ years experience
IIT Roorkee
English, Hindi
Co-founderLearning
Messaging unavailable

Overview

Based in Jaipur. I work on content and SEO at HCLTech. Launched 19 campaigns, 3 of them in new markets. Grew organic traffic from 160k to 554k monthly visits. Before that: Zerodha and LTIMindtree. Most at home with analytics and content strategy. Bird-watcher and amateur naturalist.

Good reasons to reach out
  • People who want to build this with me
  • Mentors who have done this before
  • Second opinions on content strategy decisions
  • Thoughtful intros to people in my field
  • Working sessions on analytics
Please don't message about
  • Paid follower schemes
  • SEO and link-building offers

Checks messages twice a week

Skills
copywritingeditorialcontent strategyanalytics
Co-founderLooking for a co-founder
closes in 3 months

Need a commercial co-founder: patient intake in the UK

The idea
Patient intake in the UK
Stage
Early revenue
I bring
11 years in content and SEO
Looking for
Operator who has scaled a team
Commitment
Full-time after funding
Location
Jaipur or remote

I bring 9 years of content and SEO (currently HCLTech). Ideally you've run operations in the UK. Pre-product, some customer interviews done.

Jaipur, Indiaeditorialanalyticscopywriting
Open
LearningLearning something
closes in 3 months

Learning content strategy - want a mentor for monthly reviews

Goal
Move from individual contributor to leading a small content team.
Where I am now
Beginner
Ideal mentor
Someone who has worked in content and SEO for a few years
Cadence
Monthly
What I can offer back
Introductions in my college network

9 years in so far. Looking for honest feedback, once or twice a month.

Jaipur, India · remote OKeditorialcopywritinganalytics
Open

Experience

  1. Content Marketing Lead
    Dec 2025 - Present
    HCLTech · 10 mo · Full-time · Jaipur, India
    • Rebuilt the content reporting so every rupee and dollar of spend is traceable.
    • Built a library of 245 articles that still drives sign-ups.
  2. Product Marketing Manager
    Jun 2023 - Dec 2025
    Zerodha · 2 yr 6 mo · Contract · Jaipur, India
    • Launched the lending product in 10 markets.
  3. Marketing Associate
    Aug 2021 - Jun 2023
    LTIMindtree · 1 yr 10 mo · Full-time · Jaipur, India
    • Launched 17 campaigns, 2 of them in new markets.
  4. Marketing Associate
    Oct 2018 - Aug 2021
    Freshworks · 2 yr 10 mo · Full-time · Jaipur, India
    • Launched 16 campaigns, 6 of them in new markets.
    • Grew organic traffic from 92k to 691k monthly visits.
  5. Marketing Associate
    Dec 2017 - Oct 2018
    Salesforce · 10 mo · Full-time · Jaipur, India
    • Grew organic traffic from 96k to 1972k monthly visits.
    • Built a library of 672 articles that still drives sign-ups.

Projects

Open-source copywriting toolkit
2024

A small library for content and SEO that 445 developers star on GitHub.

Conference talk: lessons from content
2024

What went wrong and what worked while scaling content and SEO.

References

No references yet.

Education

  1. IIT Roorkee
    B.Tech, Psychology
    2012 - 2016

Details

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