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Silas Tucker

Sample profile

Content Marketing Lead at DoorDash | ex-BlackRock

Works at
DoorDash
Location
Minneapolis, MN · CT (UTC-6)
Experience
9+ years experience
Education
Rice University
Languages
English

Overview

Currently at DoorDash, where I work on content and SEO. Launched 14 campaigns, 2 of them in new markets. Before that: BlackRock and Etsy. Kannada theatre fan.

Good reasons to reach out
  • Second opinions on analytics decisions
  • Working sessions on editorial
Please don't message about
  • Unpaid work or spec projects
  • Agency or outsourcing pitches
  • Offshore staffing offers

Slower in the last week of each quarter

Skills
copywritingcontent strategyanalyticseditorial

Experience

  1. Content Marketing Lead
    Apr 2024 - Present
    DoorDash · 2 yr 7 mo · Contract · Minneapolis, MN
    • Launched 13 campaigns, 3 of them in new markets.
    • Rebuilt the content reporting so every rupee and dollar of spend is traceable.
  2. Product Marketing Manager
    Apr 2021 - Apr 2024
    BlackRock · 3 yr · Full-time · Minneapolis, MN
    • Launched the creator product in 11 markets.
  3. Growth Marketing Manager
    Mar 2019 - Apr 2021
    Etsy · 2 yr 1 mo · Full-time · Minneapolis, MN
    • Hired and trained a content team of 4.
  4. Marketing Associate
    Oct 2017 - Mar 2019
    PepsiCo · 1 yr 5 mo · Full-time · Minneapolis, MN
    • Built a library of 870 articles that still drives sign-ups.

Projects

Content and SEO benchmark
2025

Reproducible benchmarks comparing content strategy and analytics on real workloads.

Open-source content strategy toolkit
2022

A small library for content and SEO that 458 developers star on GitHub.

References

No references yet.

Education

  1. Rice University
    BA, Journalism
    2013 - 2017

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
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