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Spencer Green

Sample profile

Content Marketing Lead at BlackRock · Content and SEO

Works at
BlackRock
Location
Los Angeles, CA · PT (UTC-8)
Experience
4+ years experience
Education
UT Austin
Languages
English
Co-founder
Message Connect

Overview

Currently at BlackRock, where I work on content and SEO. Rebuilt the content reporting so every rupee and dollar of spend is traceable. Hired and trained a content team of 12. Previously at Etsy. Most at home with content strategy and analytics. Former debater; now I argue with spreadsheets.

Good reasons to reach out
  • People who want to build this with me
  • Thoughtful intros to people in my field
Please don't message about
  • Offshore staffing offers
  • SEO and link-building offers
  • Paid follower schemes

Replies between meetings, usually same day

Skills
editorialanalyticscopywritingcontent strategy
Co-founderLooking for a co-founder
closes in 3 months

Looking for a design-minded co-founder for insurance claims for hospital networks

The idea
Insurance claims for hospital networks
Stage
Customer interviews
I bring
10 years in content and SEO
Looking for
Technical co-founder who has shipped B2B software
Commitment
Full-time after funding
Location
Los Angeles or remote

I bring 4 years of content and SEO (currently BlackRock). Ideally you've run operations in LatAm. Incorporated, self-funded so far.

Los Angeles, CA · remote OKeditorialcontent strategycopywriting
Open

Experience

  1. Content Marketing Lead
    Aug 2025 - Present
    BlackRock · 1 yr 3 mo · Full-time · Los Angeles, CA
    • Built a library of 574 articles that still drives sign-ups.
    • Hired and trained a content team of 12.
    • Grew organic traffic from 147k to 1992k monthly visits.
  2. Marketing Associate
    Oct 2022 - Aug 2025
    Etsy · 2 yr 10 mo · Full-time · Los Angeles, CA
    • Grew organic traffic from 140k to 1067k monthly visits.
    • Built a library of 635 articles that still drives sign-ups.

Projects

Open-source analytics toolkit
2022

A small library for content and SEO that 791 developers star on GitHub.

References

No references yet.

Education

  1. UT Austin
    BS, Economics
    2017 - 2021

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
Direct email and a scheduling link.
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