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Thomas Fonseca

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Content Marketing Lead, Samsung R&D - analytics · editorial · copywriting

Works at
Samsung R&D
Location
Thiruvananthapuram, India · IST (UTC+5:30)
Experience
7+ years experience
Education
ISB Hyderabad
Languages
English, Hindi, Malayalam

Overview

Currently at Samsung R&D, where I work on content and SEO. Hired and trained a content team of 5. Built a library of 412 articles that still drives sign-ups. Most at home with content strategy and analytics. I write a small newsletter about content and SEO.

Good reasons to reach out
  • Questions about content and SEO
  • Working sessions on content strategy
  • Second opinions on copywriting decisions
Please don't message about
  • Agency or outsourcing pitches
  • SEO and link-building offers
  • Courses and coaching offers

Replies within two days

Skills
copywritinganalyticscontent strategyeditorial

Experience

  1. Content Marketing Lead
    Mar 2026 - Present
    Samsung R&D · 8 mo · Full-time · Thiruvananthapuram, India
    • Built a library of 562 articles that still drives sign-ups.
    • Hired and trained a content team of 10.
  2. Product Marketing Manager
    Jul 2023 - Mar 2026
    Freshworks · 2 yr 8 mo · Full-time · Thiruvananthapuram, India
    • Killed 8 features nobody used and shipped the 3 that customers asked for.
    • Launched the lending product in 7 markets.
  3. Growth Marketing Manager
    Jun 2021 - Jul 2023
    Myntra · 2 yr 1 mo · Full-time · Thiruvananthapuram, India
    • Grew organic traffic from 161k to 850k monthly visits.
  4. Marketing Associate
    Oct 2019 - Jun 2021
    Larsen & Toubro · 1 yr 8 mo · Contract · Thiruvananthapuram, India
    • Built a library of 182 articles that still drives sign-ups.

Projects

Write-up: content and SEO in practice
2026

A long-form guide to content and SEO for people starting out.

Side project: a recipe search engine
2025

Built with analytics and content strategy. 1212 people used it last year.

References

No references yet.

Education

  1. ISB Hyderabad
    MBA, Business Administration
    2020 - 2022
  2. Amity University
    B.Tech, Marketing
    2014 - 2018

Details

Compensation expectations
What they are targeting for their next role.
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Direct contact details
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