Tomer Weiss

S

Head of Marketing, Mosaic Finance - email · Braze · segmentation

Mosaic Finance
Tel Aviv, Israel · IST (UTC+2)
11+ years experience
Cairo University
English, Hebrew, Hindi
Messaging unavailable

Overview

Based in Tel Aviv. I lead lifecycle marketing at Mosaic Finance. Lifted 90-day retention 12 points with lifecycle programs. Before that: Careem and Siemens.

Good reasons to reach out
  • Questions about lifecycle marketing
  • Second opinions on ABM decisions
  • Working sessions on segmentation
Please don't message about
  • Generic networking requests
  • Paid follower schemes

Replies on weekends

Skills
retentionABMsegmentationCRMBrazeemail

Experience

  1. Head of Marketing
    Dec 2025 - Present
    Mosaic Finance · 10 mo · Full-time · Tel Aviv, Israel
    • Launched 10 campaigns, 6 of them in new markets.
    • Hired and trained a lifecycle team of 10.
  2. Product Marketing Manager
    Jan 2024 - Dec 2025
    Careem · 1 yr 11 mo · Full-time · Tel Aviv, Israel
    • Cut time-to-first-value for new marketplace customers from 17 days to 4.
  3. Growth Marketing Manager
    Mar 2021 - Jan 2024
    Siemens · 2 yr 10 mo · Full-time · Tel Aviv, Israel
    • Lifted 90-day retention 7 points with lifecycle programs.
    • Rebuilt the lifecycle reporting so every rupee and dollar of spend is traceable.
  4. Product Marketing Manager
    Sep 2017 - Mar 2021
    Deloitte · 3 yr 6 mo · Full-time · Tel Aviv, Israel
    • Took logistics activation from 18% to 41% in three quarters.
  5. Senior Brand Manager
    Apr 2016 - Sep 2017
    Noon · 1 yr 5 mo · Full-time · Tel Aviv, Israel
    • Lifted 90-day retention 5 points with lifecycle programs.
    • Rebuilt the lifecycle reporting so every rupee and dollar of spend is traceable.

References

No references yet.

Education

  1. Cairo University
    BSc, Business Administration
    2004 - 2008

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