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Overview
I work on content and SEO at Amazon in Hong Kong. Grew organic traffic from 128k to 1446k monthly visits. Built a library of 444 articles that still drives sign-ups. Most at home with analytics and content strategy. Parent of two, so mostly sleep-deprived.
Good reasons to reach out
- Working sessions on analytics
- Questions about content and SEO
- Speaking or podcast invitations
Please don't message about
- Agency or outsourcing pitches
- Offshore staffing offers
- Guest post swaps
Fastest replies in the morning
Skills
content strategyeditorialanalyticscopywriting
Experience
- Content Marketing LeadAug 2023 - PresentAmazon · 3 yr 3 mo · Full-time · Hong Kong
- Rebuilt the content reporting so every rupee and dollar of spend is traceable.
- Grew organic traffic from 159k to 1747k monthly visits.
- Launched 12 campaigns, 3 of them in new markets.
- Marketing AssociateOct 2020 - Aug 2023Mastercard · 2 yr 10 mo · Full-time · Hong Kong
- Grew organic traffic from 199k to 476k monthly visits.
References
No references yet.
Education
- INSEAD SingaporeMBA, Business Administration2022 - 2024
- KAISTBS, Communications2016 - 2020
Details
Compensation expectations
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Direct contact details
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