Yu Jayden Zhao
SampleRegional Sales Director at LG Electronics · alliances, enablement
- LG Electronics
- Singapore · SGT (UTC+8)
- 11+ years experience
- University of Hong Kong
- English, Mandarin
Messaging unavailable
Overview
Based in Singapore. I lead channel sales at LG Electronics. Signed 12 channel partners that now source 31% of pipeline. Built the channel team from 3 to 38 reps. Before that: HSBC and Amazon. Most at home with co-selling and channel partners. I mentor students through university programmes.
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- Working sessions on enablement
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- Agency or outsourcing pitches
- Unpaid work or spec projects
- SEO and link-building offers
Slower in the last week of each quarter
Skills
allianceschannel partnersenablementco-sellingresellers
Experience
- Regional Sales DirectorNov 2025 - PresentLG Electronics · 11 mo · Full-time · Singapore
- Signed 20 channel partners that now source 15% of pipeline.
- Shortened the channel sales cycle from 12 months to 5.
- Closed 140% of quota two years running.
- Sales ManagerJan 2022 - Nov 2025HSBC · 3 yr 10 mo · Full-time · Singapore
- Closed 115% of quota two years running.
- Partnerships ManagerAug 2019 - Jan 2022Amazon · 2 yr 5 mo · Full-time · Singapore
- Signed 12 channel partners that now source 45% of pipeline.
- Built the channel team from 3 to 13 reps.
- Partnerships ManagerApr 2018 - Aug 2019Tencent · 1 yr 4 mo · Full-time · Singapore
- Opened 4 new logos over $1 million ACV in the region.
- Shortened the channel sales cycle from 11 months to 6.
- Sales Development RepresentativeOct 2015 - Apr 2018Singtel · 2 yr 6 mo · Full-time · Singapore
- Opened 3 new logos over $1 million ACV in the region.
- Closed 232% of quota two years running.
References
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Education
- University of Hong KongBSc, Business Administration2010 - 2014
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