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Zara Morgan

Content Marketing Lead at Intercom · analytics, copywriting

Works at: Intercom
Location: Leeds, UK · GMT (UTC+0)
Experience: 8+ years experience
Education: Royal College of Art
Languages: English

Advising

Message Connect

Overview

I work on content and SEO at Intercom in Leeds. Launched 13 campaigns, 3 of them in new markets. Built a library of 678 articles that still drives sign-ups. Most at home with analytics and content strategy. Weekend cricket, weekday chai.

Good reasons to reach out

Advice on content and SEO
Questions about content and SEO

Please don't message about

Agency or outsourcing pitches
Unpaid work or spec projects
Generic networking requests

Skills

analyticscopywritingGoogle Adseditorialcontent strategy

AdvisingOpen to advising

closes in 3 months

Open to advising Series A teams on Google Ads

Topics: content and SEO, analytics, copywriting
Format: Formal advisor role
Terms: Equity
Capacity: One advisory role at a time
Best for: First-time founders

8 years of content and SEO. One call a month or async reviews.

Leeds, UKanalyticseditorialcontent strategy

Open

Experience

Content Marketing Lead
Sep 2025 - Present
Intercom · 1 yr 2 mo · Full-time · Leeds, UK
- Rebuilt the content reporting so every rupee and dollar of spend is traceable.
- Launched 16 campaigns, 5 of them in new markets.
- Hired and trained a content team of 8.
Growth Marketing Manager
Aug 2022 - Sep 2025
Kainos · 3 yr 1 mo · Full-time · Leeds, UK
- Rebuilt the content reporting so every rupee and dollar of spend is traceable.
- Launched 17 campaigns, 4 of them in new markets.
Growth Marketing Manager
Dec 2019 - Aug 2022
Bank of Ireland · 2 yr 8 mo · Full-time · Leeds, UK
- Built a library of 597 articles that still drives sign-ups.
Marketing Associate
Oct 2018 - Dec 2019
Bloomberg · 1 yr 2 mo · Full-time · Leeds, UK
- Grew organic traffic from 159k to 695k monthly visits.

Projects

Write-up: content and SEO in practice

2026

A long-form guide to content and SEO for people starting out.

Open-source analytics toolkit

2024

A small library for content and SEO that 727 developers star on GitHub.

References

No references yet.

Education

Royal College of Art
MA, Marketing
2018 - 2020
University of Oxford
BA, Marketing
2014 - 2017

Details

Compensation expectations

What they are targeting for their next role.

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Direct contact details

Direct email and a scheduling link.

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Zara Morgan

Overview

Open to advising Series A teams on Google Ads

Experience

Projects

References

Education

Details

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