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Zoya Hina Rashid

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Marketing Director at Myntra · Content and SEO

Works at
Myntra
Location
Mumbai, India · IST (UTC+5:30)
Experience
12+ years experience
Education
IIT Guwahati
Languages
English, Hindi, Marathi

Overview

I lead content and SEO at Myntra in Mumbai. Launched 8 campaigns, 3 of them in new markets. Most at home with copywriting and content strategy.

Good reasons to reach out
  • Roles in content and SEO
  • Questions about content and SEO
  • Working sessions on analytics
Please don't message about
  • Crypto token projects
  • Generic networking requests

Slower in the last week of each quarter

Skills
copywritingeditorialcontent strategyanalytics
Open to workLooking for a role
closes in 3 months

Next role: Marketing Director in agritech, Mumbai or hybrid

Target roles
Marketing Director
Level
Senior
Industries
Climate tech, E-commerce
Work mode
Remote
Available
From next quarter
Work authorization
Indian citizen, open to relocating
What I'm looking for
Hands-on work on analytics with room to mentor.
Not interested in
Night shifts

12 years in content and SEO. Strongest at analytics and editorial. Available from next month.

Mumbai, India · remote OKcontent strategyeditorialanalytics

Experience

  1. Marketing Director
    Oct 2024 - Present
    Myntra · 2 yr 1 mo · Full-time · Mumbai, India
    • Rebuilt the content reporting so every rupee and dollar of spend is traceable.
    • Launched 10 campaigns, 2 of them in new markets.
    • Grew organic traffic from 90k to 855k monthly visits.
  2. Content Marketing Lead
    Jul 2022 - Oct 2024
    Intuit · 2 yr 3 mo · Full-time · Mumbai, India
    • Launched 20 campaigns, 2 of them in new markets.
  3. Senior Brand Manager
    Aug 2020 - Jul 2022
    Kotak Mahindra Bank · 1 yr 11 mo · Full-time · Mumbai, India
    • Launched 19 campaigns, 3 of them in new markets.
    • Built a library of 447 articles that still drives sign-ups.
  4. Product Marketing Manager
    Oct 2017 - Aug 2020
    Qualcomm · 2 yr 10 mo · Full-time · Mumbai, India
    • Grew AI products revenue from $3 million to $13 million ARR.
    • Launched the AI products product in 7 markets.
  5. Marketing Associate
    May 2015 - Oct 2017
    Samsung R&D · 2 yr 5 mo · Full-time · Mumbai, India
    • Built a library of 308 articles that still drives sign-ups.
    • Launched 7 campaigns, 6 of them in new markets.

References

No references yet.

Education

  1. IIT Guwahati
    B.Tech, Psychology
    2010 - 2014

Details

Compensation expectations
What they are targeting for their next role.
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