Allison Hale

S

Senior Product Designer at Wayfair · Brand and marketing design

Wayfair
San Jose, CA · PT (UTC-8)
5+ years experience
Parsons School of Design
English
Co-founder
Messaging unavailable

Overview

5 years in product design, the last 2 at Wayfair, where I work on the brand team. Ran 126 usability sessions and turned them into a research repository. Before that: Boston Consulting Group and MongoDB. Most at home with brand design and typography.

Good reasons to reach out
  • People who want to build this with me
  • Questions about brand and marketing design
  • Speaking or podcast invitations
Please don't message about
  • Unpaid work or spec projects
  • Generic networking requests

Replies between meetings, usually same day

Skills
illustrationbrand designtypographyweb design
Co-founderLooking for a co-founder
closes in 3 months

Looking for an operations co-founder for data labelling for farmer cooperatives

The idea
Looking for an operations co-founder for data labelling for farmer cooperatives
Stage
Early revenue
I bring
8 years in brand and marketing design
Looking for
Commercial co-founder who has sold to enterprises
Commitment
Full-time after funding
Location
San Jose or remote

I bring 5 years of brand and marketing design (currently Wayfair). Ideally you've built ML systems in production. Have a working prototype and design partners.

San Jose, CA · remote OKtypographyillustrationbrand design
Open

Experience

  1. Senior Product Designer
    Nov 2024 - Present
    Wayfair · 1 yr 11 mo · Full-time · San Jose, CA
    • Cut support tickets about brand by 28% with clearer copy and states.
    • Brought the brand flows to WCAG 2.2 AA.
  2. Product Designer
    Aug 2022 - Jul 2024
    Boston Consulting Group · 1 yr 11 mo · Full-time · San Jose, CA
    • Ran 56 usability sessions and turned them into a research repository.
  3. UX Researcher
    Oct 2021 - Aug 2022
    MongoDB · 10 mo · Full-time · San Jose, CA
    • Brought the brand flows to WCAG 2.2 AA.

References

No references yet.

Education

  1. Parsons School of Design
    BFA, Visual Communication
    2017 - 2021

Details

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