Luis Javier Rodriguez

S

Associate Product Manager, Wayfair - monetisation · mobile · creator economy

Wayfair
Chicago, IL · CT (UTC-6)
2+ years experience
NYU
English
Messaging unavailable

Overview

2 years in product management, the last 2 at Wayfair, where I work on the creator team. Took creator activation from 26% to 37% in three quarters. Most at home with monetisation and creator economy.

Good reasons to reach out
  • Second opinions on creator economy decisions
Please don't message about
  • Unpaid work or spec projects
  • Agency or outsourcing pitches

Answers in batches on Fridays

Skills
last-mile deliverymonetisationmobilecreator economy

Experience

  1. Associate Product Manager
    Oct 2024 - Present
    Wayfair · 2 yr · Full-time · Chicago, IL
    • Ran 148 customer interviews before writing the first spec.
    • Grew creator revenue from $3 million to $47 million ARR.
    • Killed 6 features nobody used and shipped the 3 that customers asked for.

Projects

Creator tools benchmark
2025

Reproducible benchmarks comparing mobile and monetisation on real workloads.

Side project: a budgeting app
2022

Built with creator economy and last-mile delivery. 2969 people used it last year.

References

No references yet.

Education

  1. NYU
    BA, Computer Science
    2019 - 2023

Details

Compensation expectations
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