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Amy Hawkins

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Content Marketing Lead, Wells Fargo - analytics · copywriting · editorial

Works at
Wells Fargo
Location
Salt Lake City, UT · MT (UTC-7)
Experience
9+ years experience
Education
Booth School of Business
Languages
English

Overview

Based in Salt Lake City. I work on content and SEO at Wells Fargo. Grew organic traffic from 84k to 1166k monthly visits. Before that: JPMorgan Chase and Target. I coach a junior basketball team.

Good reasons to reach out
  • Thoughtful intros to people in my field
  • Speaking or podcast invitations
Please don't message about
  • Guest post swaps
  • Offshore staffing offers

Replies on weekends

Skills
content strategyeditorialanalyticscopywriting

Experience

  1. Content Marketing Lead
    Mar 2023 - Present
    Wells Fargo · 3 yr 8 mo · Full-time · Salt Lake City, UT
    • Hired and trained a content team of 6.
    • Grew organic traffic from 104k to 1926k monthly visits.
  2. Marketing Associate
    May 2019 - Mar 2023
    JPMorgan Chase · 3 yr 10 mo · Full-time · Salt Lake City, UT
    • Launched 20 campaigns, 2 of them in new markets.
  3. Marketing Associate
    Oct 2017 - May 2019
    Target · 1 yr 7 mo · Full-time · Salt Lake City, UT
    • Built a library of 887 articles that still drives sign-ups.
    • Launched 5 campaigns, 5 of them in new markets.

References

No references yet.

Education

  1. Booth School of Business
    MBA, Business Administration
    2018 - 2020
  2. Duke University
    BS, Economics
    2013 - 2017

Details

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