Ashish Mehra

S

VP of Product, Ivory Foods - community · monetisation · mobile

Ivory Foods
Noida, India · IST (UTC+5:30)
16+ years experience
Anna University
English, Hindi
Hiring
Messaging unavailable

Overview

23 years in product management, the last 4 at Ivory Foods, where I lead the creator team. Launched the creator product in 11 markets. Most at home with mobile and monetisation. I mentor first-time managers when I can.

Good reasons to reach out
  • Candidates for the role I'm hiring for
  • Working sessions on creator economy
Please don't message about
  • Agency or outsourcing pitches
  • Feature requests for my employer's product
  • Generic networking requests

Replies on weekends

Skills
communitymonetisationcreator economycontentmobile
HiringHiring for a role
closes in 3 months

Hiring a founding product manager for the creator team - Noida or remote

Role
Founding product manager
Level
Senior
Type
Full-time
Work mode
Remote
Compensation
₹24-55 LPA
Team
Creator, 12 people
Start
Within two months
Must have
Production experience with content Production experience with mobile Ownership of something end to end
Process
Two interviews and a paid trial day

Comp ₹18-49 LPA. Three interviews over a week. Message me with one thing you shipped that you're proud of.

Noida, India · remote OKmobilemonetisationcreator economy
Open

Experience

  1. VP of Product
    Jun 2022 - Present
    Ivory Foods · 4 yr 4 mo · Full-time · Noida, India
    • Ran 107 customer interviews before writing the first spec.
    • Took creator activation from 34% to 43% in three quarters.
  2. Senior Product Manager
    May 2019 - Jun 2022
    PhonePe · 3 yr 1 mo · Full-time · Noida, India
    • Took creator activation from 28% to 51% in three quarters.
  3. Product Manager
    Feb 2016 - May 2019
    Zerodha · 3 yr 3 mo · Full-time · Noida, India
    • Launched the creator product in 11 markets.
  4. Senior Product Manager
    Dec 2012 - Feb 2016
    Dream11 · 3 yr 2 mo · Contract · Noida, India
    • Killed 8 features nobody used and shipped the 3 that customers asked for.
    • Grew creator revenue from $3 million to $42 million ARR.
  5. Senior Product Manager
    Apr 2011 - Aug 2012
    BigBasket · 1 yr 4 mo · Full-time · Noida, India
    • Cut time-to-first-value for new creator customers from 14 days to 2.
    • Killed 3 features nobody used and shipped the 4 that customers asked for.

References

No references yet.

Education

  1. Anna University
    B.E., Economics
    1999 - 2003

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