Charles White

S

Head of Design, Glade Grid - web design · illustration · brand design

Glade Grid
Toronto, ON · ET (UTC-5)
13+ years experience
Concordia University
English, German
Messaging unavailable

Overview

I've spent 14 years on brand and marketing design - first at Deloitte, now at Glade Grid. Ran 44 usability sessions and turned them into a research repository. Most at home with illustration and web design. I write a small newsletter about brand and marketing design.

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  • Candidates for the role I'm hiring for
  • Questions about brand and marketing design
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Best reached early in the week

Skills
brand designweb designillustrationtypography
HiringHiring for a role
closes in 3 months

Hiring a senior product designer for the brand team - Toronto

Role
Senior product designer
Level
Senior
Type
Contract
Work mode
On-site
Compensation
$128k-$160k + equity
Team
Brand, 16 people
Start
This quarter
Must have
A portfolio of shipped product work Comfort working directly with engineers Good judgment about what not to build
Process
Two interviews and a paid trial day

Comp C$151k-C$210k. Three interviews over a week. Message me with one thing you shipped that you're proud of.

Toronto, ONillustrationtypographybrand design

Experience

  1. Head of Design
    Jul 2023 - Present
    Glade Grid · 3 yr 3 mo · Full-time · Toronto, ON
    • Ran 78 usability sessions and turned them into a research repository.
    • Built a component library 68 engineers ship with every day.
    • Shipped the brand redesign that lifted task completion 15%.
  2. Senior Product Designer
    Jun 2021 - Jul 2023
    Manulife · 2 yr 1 mo · Full-time · Toronto, ON
    • Brought the brand flows to WCAG 2.2 AA.
  3. Product Designer
    Jul 2018 - Jun 2021
    Loblaw · 2 yr 11 mo · Full-time · Toronto, ON
    • Shipped the brand redesign that lifted task completion 32%.
    • Built a component library 23 engineers ship with every day.
  4. UX Researcher
    Oct 2016 - Jul 2018
    BMO · 1 yr 9 mo · Full-time · Toronto, ON
    • Brought the brand flows to WCAG 2.2 AA.
    • Ran 99 usability sessions and turned them into a research repository.
  5. UX Researcher
    Jul 2013 - Oct 2016
    Deloitte · 3 yr 3 mo · Full-time · Toronto, ON
    • Built a component library 67 engineers ship with every day.
    • Brought the brand flows to WCAG 2.2 AA.

Projects

Conference talk: lessons from brand
2025

What went wrong and what worked while scaling brand and marketing design.

Brand and marketing design benchmark
2024

Reproducible benchmarks comparing brand design and illustration on real workloads.

References

No references yet.

Education

  1. Concordia University
    BEng, Visual Communication
    2007 - 2011

Details

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