Christopher Douglas

Head of Marketing at Indigo Health · Performance marketing

Indigo Health

Denver, CO · MT (UTC-7)

9+ years experience

Kellogg School of Management

English

Messaging unavailable

Overview

Head of Marketing at Indigo Health, focused on performance marketing. Launched 20 campaigns, 4 of them in new markets. Volunteer coding coach for school students.

Good reasons to reach out

Working sessions on attribution

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Offshore staffing offers
Courses and coaching offers

Fastest replies in the morning

Skills

Google Adscreative testingpaid socialCAC/LTVattribution

Experience

Head of Marketing
Oct 2025 - Present
Indigo Health · 1 yr · Full-time · Denver, CO
- Rebuilt the acquisition reporting so every rupee and dollar of spend is traceable.
- Cut blended CAC by 34% while doubling spend.
Product Marketing Manager
Jul 2024 - Oct 2025
Etsy · 1 yr 3 mo · Full-time · Denver, CO
- Grew logistics revenue from $8 million to $23 million ARR.
Product Marketing Manager
Nov 2020 - Jun 2024
Booking Holdings · 3 yr 7 mo · Full-time · Denver, CO
- Ran 121 customer interviews before writing the first spec.
- Launched the lending product in 6 markets.
Marketing Associate
Oct 2017 - Nov 2020
Walmart · 3 yr 1 mo · Full-time · Denver, CO
- Ran 744 creative tests a year across paid social.
- Launched 5 campaigns, 5 of them in new markets.

Projects

Conference talk: lessons from acquisition

2026

What went wrong and what worked while scaling performance marketing.

Side project: a commute planner

2023

Built with Google Ads and creative testing. 118 people used it last year.

References

No references yet.

Education

Kellogg School of Management
MBA, Business Administration
2018 - 2020
Princeton University
AB, Communications
2013 - 2017

Details

Compensation expectations

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